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Swimming With Bears

Hey there,


Hope you’re well. Austin Indie band Swimming With Bears is set to perform at TEXAN venue The Far Out Lounge on November 22nd, and we would love to offer you a local interview opportunity.

 

 

This show follows the release of the fervent force's latest single titled 'Patient Disguise', out now via Swimming With Bears Music.

 

The four-piece band is made up of Joe Perry (vocals and bass), Ryan Hannasch (drums), David O’Farrell (lead guitar), and Jonathan Kerr (rhythm guitar).


 

Listen to their latest single: Swimming With Bears - 'Patient Disguise'

 

MP3 DOWNLOAD: Swimming With Bears - ‘Patient Disguise’

 

We'd love to lock in an interview, please let me know.

 

Kind regards,

United States of America

Swimming With Bears currently boasts 5 million streams across platforms and counting, while they’ve also worked with some of the most revered producers in the industry, including Gabe Simon (Dua Lipa), Ryan Hadlock (Lumineers) and Nathan Chapman (Taylor Swift). Additionally, they’ve shared their profound soundscape at the Bourbon and Beyond music festival in Louisville, Kentucky, with headliners Lenny Kravitz, Sting, Robert Plant and John Mayer.

 

The band formed during their college years, and includes Joe Perry on vocals and bass, Ryan Hannasch on drums, David O'Farrell on lead guitar and UK-raised Jonathan Kerr on rhythm guitar. Finding inspiration from the likes of the Red Hot Chili Peppers, Amy Winehouse and The Gorillaz, the foursome have meticulously forged a sound that mirrors their unrivaled passion for music which speaks directly to the listener’s core. Their music has also been likened to rock royalty Kings of Leon, Vampire Weekend, Modest Mouse and The Police.

Swimming With Bears Cover Art
Ted Czech

I'm a former newspaper reporter (25 years) who recently published a book titled Saving the Beast: A recovering reporter reflects on America's broken media and how to fix it. In the book, I draw on my journalism career to trace the origins of the breakdown in the relationship between the mainstream media and the American public occurred, the fallout from it, and what the media could do if it wanted to repair it. To keep things current, we can discuss the 2024 election on your podcast, including examples of the media's major failures and successes during the campaign.

USA

Who better than a guy who spent 25 years as a newspaper reporter and established himself as one of the mainstream media's harshest critics to write a book about the broken relationship between the media and the American public? Makes sense to me, but it took me a while to get to this point. You could say writing is in my blood -- my mother was a newspaper reporter and photographer and before her, my grandmother as well. But I started off on a divergent path, earning a degree in criminal justice. However, once I graduated, I decided law enforcement wasn't for me, so I got a job as a security officer by day and pursued a second degree in journalism by night. I then parlayed my two degrees into my first job as a full-time newspaper crime reporter in 1996. Two years later, I moved from Rhode Island to Pennsylvania, working for three different newspapers in the Keystone State, all as a crime and emegency news reporter. Sensing a seismic shift in the craft and industry of journalism, I left newspapers in 2021, and now work in public relations. My first book, Saving the Beast -- A Recovering Reporter Reflects on America's Broken Media and How to Fix it -- is the culmination of nearly two years of dissecting the conundrum of the media versus the public. It is my hope that readers find it educational, informative and entertaining.

Image of Saving the Beast
Cameron George

As a young adult, Cameron found himself caught in a spiral of severe addiction after choosing pharmaceutical prescription drugs over natural health approaches. This decision led to a total breakdown in many areas of his life and mental health, including a temporary drug-induced psychosis. At one point, his behavior became so eccentric it bordered on comical—he even filled an apartment with exotic animals like monkeys, parrots, iguanas, and piranhas, and nearly bought a giraffe.

This turbulent period eventually triggered a severe autoimmune condition in his early twenties, leaving him largely incapacitated for nearly a decade. Determined to reclaim his health, Cameron spent years conducting intensive research and traveling the world in search of answers. He experimented with countless alternative therapies within functional and regenerative medicine.

Through his journey, Cameron became a respected researcher and thought leader in the wellness community. He discovered the benefits of Kava and emerged as one of the world’s leading advocates for its integration into Western culture as a safe, natural alternative to alcohol. Cameron went on to co-found TRU KAVA and the International Kava Coalition, launching the first ready-to-drink Kava beverage into nationwide distribution in health food stores across America.

United States

Cameron George

Founder of TRU KAVA

Researcher | Entrepreneur | Mental Optimization Advocate

 

Cameron George is an acclaimed researcher, entrepreneur, and visionary founder of TRU KAVA, a pioneering company founded in 2019 that sets the standard for kava quality, safety, and education in the mainstream market. As a leading authority on kava and the cofounder of the International Kava Coalition, Cameron is leading a movement to establish kava as the premier natural alternative to alcohol, championing its use as a healthy social elixir in the growing “sober curious” movement.

 

Cameron’s journey began during his battle with a debilitating autoimmune condition. After discovering the therapeutic benefits of traditional kava, he immersed himself in extensive research, collaborating with the world’s foremost experts on plant medicine and neurorehabilitation. His dedication to understanding kava’s profound potential led him to create TRU KAVA, where he developed safe, user-friendly products designed to deliver the full therapeutic effects of traditional kava in a modern, convenient, format. These efforts are aimed at transforming how modern society approaches both mental health and social connection.

 

Cameron has worked with a robust network of functional medicine physicians, contributing to the development of therapeutic protocols for anxiety, PTSD, and chronic illness. His expertise also spans a wide array of psychoactive plant medicines, where he explores their potential in mental health and neurorehabilitation.

 

Cameron has shared his insights on numerous top-charted podcasts, including, The Human Upgrade with Dave Asprey, The Life Stylist Podcast with Luke Storey, The Dr. Josh Axe Show, Ben Greenfield Life Podcast, The Wellness Mama Podcast, and Wellness + Wisdom Podcast with Josh Trent.

Denise Mountenay

Denise Mountenay is a national best-selling author, a dedicated International Pro-Life Speaker and Filmmaker whose mission is deeply rooted in truth and compassion. For 36 unwavering years, she has shared her powerful testimony, exposing the falsehoods often told to young pregnant women. Denise teaches on the profound pain and devastation caused by legal abortion, delivering her message at universities, high schools, churches and conferences worldwide.

A Personal Testimony: Denise’s journey starts with a challenging teenage past—marked by rape, teen pregnancy and coerced abortions—to a transformative encounter with Jesus Christ, which fuels her activism. She faced a million-dollar lawsuit from an abortionist and participated in Operation Rescue events. Denise was featured in a CBC-The National, documentary on her work and was honored with the Diamond Jubilee Medal from the Queen for her Pro-Life efforts.

United Nations Engagement: For over 14 years, Denise has led teams into the United Nations during the Commission on the Status of Women in New York and into Geneva Headquarters also, championing the sanctity of human life.

Advocacy Focus:

Breast Cancer Link: Supported by dozens of scientific studies, Denise lectures on the significant link between induced abortion and breast cancer.

Preterm Birth Risk: She highlights the risks of preterm births resulting from abortion, which can lead to severe health issues for subsequent “wanted” children.

Mental Health: Denise addresses the long-term mental health impacts of abortion, including depression, anxiety, and substance abuse.

Fetal Development: She also emphasizes the humanity of children before birth.

A Cinematic Journey: Denise is the co-executive producer of an award-winning documentary and is currently producing a dramatic movie—a true story about her journey from a mess to a MESSAGE.

Invitation: If you seek to bring education and awareness to the forefront by advancing the truth, and want to encourage Pro-Lifers to never give up, invite Denise Mountenay to share her experience and knowledge on what she considers the greatest crime against humanity in our generation. Her heart is to save women and precious lives.  Rev. 12:11, Prov. 31:8, Eph. 5:11 Please respond if you would like a copy of her biography and references. denisemountenay@gmail.com          

 

Contact Denise Mountenay-Cell: 646-281-2728

www.togetherforlife.net

Canada

Denise has been sharing her testimony on the lies many pregnant women are told, and how legal abortion hurt her and can damage women's mental and reproductive health, proving it is not a "safe" surgical practice.  She also brings humanity to children's lives before birth.  Denise is a Christian, national best-selling author, keynote Pro-Life Speaker sharing her testimony.  Rev. 12:11, Prov. 31:8 and Eph. 5:11.  She is the brainchild and co-executive producer of an award-winning documentary and is currently working on producing a movie abortion her story...from a mess to a message, representing millions of women.  Her heart is advancing truth so women and children will live, and to make abortion unthinkable, not a form of birth control.  

National Best Seller-Canada
Anna Birkas

In a world where outdoor enthusiasts, athletes, and adventurers face challenges with bathroom accessibility, Chickfly pants are a groundbreaking solution. Founded by environmental scientist and hydrologist Anna Birkás, Chickfly is revolutionizing functional fashion with a unique, patented fly design that provides discreet and easy access for everybody.

Chickfly pants have a built-in fly that works for everyone, with ease! This patented, unisex design, made with eco-friendly fabrics like bamboo and merino, is seamless and simple. Pull it apart in front, below, or the back for easy and discreet access; no zippers! When done, let go and the 4-way-stretch fabric magically snaps back into shape.

This innovative new technology is perfect for hiking, biking, in a harness, or on a boat. Even people with disabilities, divers, and firefighters are using them. Chickfly pants solve the bathroom problem that many women face daily. 

Chickfly is more than just a women’s product. It’s an inclusive solution that benefits people of all genders and abilities. From trans men to people with disabilities who need to use a medical device, Chickfly pants provide an accessible and dignified way to handle personal needs.

The pants are proudly manufactured in the USA, supporting local economies and ensuring the highest quality standards. Since its launch in 2021, Chickfly has sold over 2,200 units and earned $275,000 in revenue. With a growing customer base and a mission to level the bathroom access playing field, Chickfly is poised to become a staple in outdoor gear and functional fashion. 

As part of their mission, Chickfly also offers humorous and informative "pee manuals" to guide users in mastering this innovative design. These resources, coupled with the pants’ deep pockets and versatile styles, make Chickfly a must-have for anyone seeking to integrate functional fashion into their wardrobe.

With a strong emphasis on sustainability and social awareness, Chickfly is revolutionizing women’s apparel, one pair of pants at a time.

US

Raised off-the-grid in Mendocino County, Anna Birkás grew up with a deep connection to nature and a commitment to sustainability. As a professional scientist often working in remote, male-dominated environments, she experienced firsthand the challenges women face with bathroom access in the field. Anna has her M.S. in Hydrology, and B.S. in Environmental Ecology and is a licensed General Engineering contractor. She has worked in watershed sciences ecology and construction for 26 years, starting her first company, a successful environmental firm, in 2009. 

Anna was inspired by a need for equal access to both discretion and jobs. Having been excluded from a snow hydrology project in Montana because there was no restroom on the all-male crew, she quickly became aware of the need for a field-leveling solution. She turned adversity into inspiration and created Chickfly pants – a product that combines her expertise in ecology and engineering with a passion for gender equality.

Anna says, “As an outdoor enthusiast and field scientist, I felt the disparity of bathroom access between men and women. It was a barrier for me working professionally as a hydrologist on crews of men. I invented and patented a fly design that allows women to pee discreetly without taking their pants down.”

Adam Potash

he Approach is a groundbreaking health program designed to help individuals achieve lasting wellness through intermittent fasting and personalized support.

BOCA RATON, FL, UNITED STATES, October 2, 2024 /EINPresswire.com/ -- Health and wellness expert Adam Potash is proud to introduce The Approach, a groundbreaking health program designed to help individuals achieve lasting wellness through intermittent fasting and personalized support.

After witnessing the negative effects of traditional health management on his grandmother, Potash was driven to create a program that prioritizes holistic health over temporary fixes. The Approach focuses on sustainable habits, offering participants a comprehensive guide to healthier living. The program has already made a significant impact, with over 20,000 pounds lost by participants since its inception—2,300 pounds in the last year alone.

Potash’s extensive background in nutrition, including his chef experience and certification from the Institute of Integrative Nutrition, uniquely positions him to guide others toward healthier lifestyles. His program is especially targeted at women aged 40-65, a demographic often underserved by traditional diets.
“The Approach isn’t just about losing weight—it’s about transforming lives,” said Potash. “We provide the support and tools necessary to create lasting change, and the results speak for themselves.”

For more information about The Approach and to join the growing community of individuals committed to better health, visit Instagram: @adampotashapproach.

About Adam Potash
Adam Potash is a health and wellness expert with a passion for helping others achieve sustainable, long-term health. With a background in culinary arts and nutrition, Potash has dedicated his career to developing programs that prioritize whole-body wellness.
 

 

United States

About Adam Potash
Adam Potash is a health and wellness expert with a passion for helping others achieve sustainable, long-term health. With a background in culinary arts and nutrition, Potash has dedicated his career to developing programs that prioritize whole-body wellness.

adam potash
Whitney Glover

Tantalizing Data, a boot-strapped funded startup dedicated to creating smarter and more thoughtful technology used Harry and Meghan as an initial case study. Designed to solve complex issues, this new technology showcased a four-part YouTube docuseries demonstrating the possibilities for the couple to become positive contributors to society through community-based services. The system assessed 13 different parameters based on their capabilities, personality traits, talents, skills, work experience, income needs, and background, to formulate the set of results.


Created to disrupt the technology industry, Tantalizing Data was established in 2022 as a startup dedicated to creating a new standard in people-focused internet usage that isn’t controlled by money and marketers. Demonstrating that AI can be a tremendous tool and not a replacement for life, Tantalizing Data’s goal is to supply the information and answers needed for individuals to live an empowered and informed life with balanced  and unbiased intel.

United States

Whitney Glover is a seasoned spokesperson with a love of entertainment and technology. Recently joining startup AI company Tantalizing Data, this influencer turned YouTube talent has captivated audiences for years with her voice, now pairing her natural musical talent and savvy technical knowledge into bite sized and informative videos demonstrating the power of AI. With a degree in music, musical theater, and music theory, she has graced legendary venues like
Carnegie Hall, and is no stranger to the spotlight. 

Matthew Lesko

Discover How to Get Your Share of $17,202 in Government Grants in 2024!

Matthew Lesko, America’s #1 Grant Expert, Is Giving Away $75,000 in Grants to Lesko Help Members

Washington, D.C. – [Today’s Date] – In 2024, the U.S. government is giving out an average of $17,202 per person through various grant programs—but most Americans have no idea how to claim their share. That’s where Matthew Lesko, renowned author and expert in government grants, steps in with his breakthrough toolkit, Lesko Help.

Lesko, famous for his vibrant question mark suit and appearances on Oprah, Johnny Carson, and David Letterman, has spent over 40 years uncovering the secrets of government grants. His mission is simple: show everyday people how to access free money to pay off debt, start businesses, return to school, or take control of their financial future.

Unlock Your Share of Government Money – Here’s How:

Lesko Help, the ultimate grant-finding resource, connects people with thousands of available grants based on their specific situation—whether it’s for housing, education, small businesses, or personal emergencies. Lesko personally guides members through the grant application process, providing access to customized resources and advice, so they don’t waste time on irrelevant applications. Over 100 million Americans have already benefited from Lesko’s expertise, with countless success stories like Vickie Walker, who received $5,650 to cover her rent and regain control of her life.

Lesko’s Own $75,000 Grant Giveaway!

In addition to government grants, Matthew is giving away $75,000 of his own money each month to members of Lesko Help. Upcoming giveaway dates include:

$20,000 on September 20th

Anyone who joins Lesko Help by September 20th could win between $500 and $1,000 in personal grants directly from Matthew!

"I’ve dedicated my life to showing Americans how to get the money they’re entitled to," said Lesko. "In 2024, there’s $17,202 available per person in government aid. I’m giving people the toolkit they need to find it—and I’m also giving away my own money to help them get started!"

How to Join Lesko Help and Secure Your Share

Lesko Help is designed to make the process simple and accessible. By joining the community, members get:

Direct access to Matthew Lesko for personal advice on finding and applying for grants. Customized reports with grants specific to each state, need, and situation. Ongoing support through Q&A webinars, expert assistance, and a vibrant community of people in similar situations.

To sign up and learn more about the grant giveaway, visit LeskoHelp.com.

 

Great Stuff.  See Links below…

Jay Leno Nor Carson

Free Access To LeskoHelp…

https://lesko-help-2.mn.co/plans/124955?bundle_token=7d90f6cab3e26eba8e1cb636d0b09beb&utm_source=manual

https://www.instagram.com/thematthewlesko 

https://www.tiktok.com/@matthew.lesko 

https://www.youtube.com/matthewlesko

Phone. Text 301-873-6666

FreeLesko@gmail.com

Matthew Lesko is America’s leading expert on government grants and financial aid. He has authored over 100 books, including two New York Times bestsellers, and helped millions of people claim free money from government programs. Through Lesko Help, he continues to empower individuals and families to achieve their dreams through accessible financial resources.

Alaattin kilic
From War Correspondent to Marketing Maven: How Alaattin Kılıç Went from the Front Lines to Business Innovation

"From battlefronts to boardrooms, the journey of Alaattin Kılıç from war zones to business development."

As career pivots become more common, Alaattin Kılıç's transition from war correspondent to marketing innovator in a world with the point becomes not only remarkable but also inspiring. Having moved from the high-stakes environment of war reporting to the strategic corridors of business, Alaattin has not only revolutionized the real estate market in Turkey but also set new standards for content marketing. His journey illustrates well how the essence of the fundamentals of journalism—credibility, storytelling, and authenticity—can be put into good use for driving business excellence. Alaattin's story is a roadmap to utilize personal branding, social media, and content marketing for the scaling of businesses, primarily through selling with a consultative and education-based approach.

The Shift: From War Zones to Business Strategy

Alaattin Kılıç started his career as a war correspondent on the front line with TRT World, covering huge world events, such as Operation Euphrates Shield and Operation Olive Branch, the November Attacks in Paris, and bombings in Istanbul.

All these experiences had honed his ability to tell stories under pressure, make swift decisions, and engage in people-to-people interaction on a profoundly human level. "In conflict zones, every story goes beyond mere news—it's a narrative that showcases human resilience, loss, and hope," Alaattin reflects. "All those experiences underlined the might of storytelling and the uttermost need for credibility and trust. And realizing the potential to apply these journalistic skills further afield, in 2019 Alaattin moved into the Turkish real estate sector where he joined Property Turkey, an industry leader, as a Media Manager, before moving up quickly to Vice President. His goal was to bring the same integrity and transparency he applied in journalism to the real estate market.

Giving Clarity with Straight Talk

Later, when he entered the real estate business for the first time, Alaattin found a gap in access to reliable information available for foreign investors. To reduce this information asymmetry, he launched Straight Talkon YouTube with a different voice, one that had the opportunity to give deep analysis on the Turkish real estate market in the English language. Straight Talkempowered foreign investors with great knowledge so they could make informed decisions.

"Straight Talk wasn't just about real estate," Alaattin said.

"It was about demystifying the market, making complex information a little bit more simplified, and building trust with our audience. Our intent was to deliver content that was informative and honest but also directly useful for anybody who is interested in investing in Turkey." Straight Talk has aired over 150 episodes, and today the show counts with about 25,000 subscribers, positioning it as an important resource to understand a market where foreign investor engagement doesn't reach over 30,000 a year.

A success beyond Property Turkey, Straight Talk has set a new industry benchmark in which other companies have been encouraged to follow a more consultative approach. This has overwhelmingly made the Turkish real estate market more open and appealing to international investors through transparency and education.

Capitalizing on Social Media and Influencers

Besides Straight Talk, Alaattin mastered the use of social media, with thousands of followers that he had attracted to help him spread his message. This was followed by the launch of another YouTube channel, Aladdin's Turkey, aimed at promoting Turkey culturally and lifestyle wise, and not just in real estate. It has drawn even a larger following, with millions of views being registered within one year and close to 55,000 foreign followers. This work has further solidified Alaattin's role as a key influencer in promoting Turkey across all frontiers.

Truly, the game is changed when it comes to how influencer marketing can be used strategically, and that is what Alaattin did. Now, with this inspiration resonating deeply among the target audience, it has amplified his brand awareness by great lengths. A case in point is the collaboration with Turkan Atay, who boasts a following of 675,000 on YouTube and in the millions on both Instagram, Facebook, and TikTok. His collaborations with other influencers, such as Flying the World, which helped reach even more audiences, once again proved the effectiveness of personal branding in marketing strategies.

"Influencers provide an authenticity and relatability that traditional marketing often lacks," said Alaattin. "This has allowed us to establish a more authentic and credible presence in the market through influencer activations with real target-audience resonance."

A Blueprint for Building a Strong Online Persona

Using this extensive amount of experience, Alaattin has come up with some guidelines that can lead to having a more attractive persona online. These detailed principles, according to his Forbes article, are in place to help small and medium-sized business owners generate the much-needed online presence to drive growth into the company.

Discover Your Superpower: Be Personal and Genuine
Authenticity is another priority for Alaattin. Your digital presence should truly represent the authentic "you" in your life, your business purpose, and your beliefs. "People connect with people, not brands," he says. "By being authentic and personal, you forge a deeper connection with your audience." Identify your unique strengths—your superpower—and use them to convey your message sincerely.

Know Your Audience: Understand Their Needs
This always goes back to the people. Understanding your audience is very important in communication. Alaattin advises businesses to research their audience's demographics, interests, and pain points. "Many business owners are unaware of their target audience," he says. "By gaining insights into your audience, you can tailor your messaging to resonate with their specific needs and preferences."

Align with Your Audience: Mentorship Approach
Alaattin believes in aligning your persona with your audience's goals and values. He advises a mentorship approach, sharing knowledge and guidance based on your own experiences. "I've been where they are now," he says. "By mentoring others, you not only build credibility but foster a sense of community and support.

Sell a Vision, Not Just a Product
Alaattin's strategy is to sell his ideas and visions, which echo the desires of the audiences, not the product itself. "People look for solutions to their problems," he says. "As you're selling a dream, you start sowing in them a sense of belonging and a sense of purpose, which eventually leads them into using the brand.

Be the Content: Share Your Experiences
Alaattin says that personal experiences are a great source of content. "Your daily activities and experiences are valuable content," he says. "The more real and relatable you are, the more your audience will connect with you."

Position Yourself as a Thought Leader
Stand out. Alaattin believes in delivering unique insights and breaking down complicated subjects. He adds that sharing expert opinion on industry trends may just assist you to become a thought leader. "Adding value, that's thought leadership," he says. "Providing insights that help your audience navigate challenges and identify opportunities.".

Leverage Traditional Media for Credibility
Alaattin adds: "Traditional media still holds a lot of weight in credulity online. But one needs to learn how to pitch ideas, what content they seek." "Being featured in reputable media adds a layer of credibility to your online persona," he explains. "It validates your insights and showcases your expertise."

Be Human: Share Your Journey
The authenticity builds trust. Alaattin suggests sharing not only the good but also the negative to build a more relatable and credible character. "People relate to real stories," he says. "By sharing your path, including struggles, you can build a stronger relationship with your audience.

Create Valuable Content: Share What You Know
Alaattin advises sharing your valuable knowledge with the audience: "Sharing the expertise is a trust-building mechanism; don't be afraid to share the insights, and that is what will make you different with your authenticity.

Subtle Monetization: Let Your Persona Do the Selling
Alaattin's final rule brings monetization down to being subtle. Instead of hard selling, he encourages using informative content to guide your audience toward purchasing decisions. "If you've built trust and demonstrated value, your audience will naturally be drawn to what you offer," he says. "Your persona should facilitate the sales process."

Achievements and Recognition

Alaattin's innovative approach has brought him great recognition, such as the prestigious O-1 Extraordinary Ability Visa awarded by the United States Citizenship and Immigration Services. This visa underlines his efforts in changing the face of marketing real estate and setting new standards for personal branding.

Conclusion: Learning from Alaattin Kılıç's Success

The journey of Alaattin Kılıç from a war correspondent to a marketing strategist proves the power of using unique experiences to drive innovation and success. His knowledge of storytelling, authenticity, and strategic thinking has permitted him not only to redefine the Turkish real estate market but also become a valuable guide for many others.

For the SMB owners and marketers seeking to step up their online game, Alaattin's principles light the way. It goes far beyond having a digital footprint; this is crafting an identity that speaks to your audience with integrity and vision. A business can stand strong in the industry and trailblaze, following these principles. Alaattin's story really underlines that the skills we get in life can make a really meaningful impact, given the right mindset.

United States
From War Correspondent to Marketing Maven: How Alaattin Kılıç Went from the Front Lines to Business Innovation

"From battlefronts to boardrooms, the journey of Alaattin Kılıç from war zones to business development."

As career pivots become more common, Alaattin Kılıç's transition from war correspondent to marketing innovator in a world with the point becomes not only remarkable but also inspiring. Having moved from the high-stakes environment of war reporting to the strategic corridors of business, Alaattin has not only revolutionized the real estate market in Turkey but also set new standards for content marketing. His journey illustrates well how the essence of the fundamentals of journalism—credibility, storytelling, and authenticity—can be put into good use for driving business excellence. Alaattin's story is a roadmap to utilize personal branding, social media, and content marketing for the scaling of businesses, primarily through selling with a consultative and education-based approach.

The Shift: From War Zones to Business Strategy

Alaattin Kılıç started his career as a war correspondent on the front line with TRT World, covering huge world events, such as Operation Euphrates Shield and Operation Olive Branch, the November Attacks in Paris, and bombings in Istanbul.

All these experiences had honed his ability to tell stories under pressure, make swift decisions, and engage in people-to-people interaction on a profoundly human level. "In conflict zones, every story goes beyond mere news—it's a narrative that showcases human resilience, loss, and hope," Alaattin reflects. "All those experiences underlined the might of storytelling and the uttermost need for credibility and trust. And realizing the potential to apply these journalistic skills further afield, in 2019 Alaattin moved into the Turkish real estate sector where he joined Property Turkey, an industry leader, as a Media Manager, before moving up quickly to Vice President. His goal was to bring the same integrity and transparency he applied in journalism to the real estate market.

Giving Clarity with Straight Talk

Later, when he entered the real estate business for the first time, Alaattin found a gap in access to reliable information available for foreign investors. To reduce this information asymmetry, he launched Straight Talkon YouTube with a different voice, one that had the opportunity to give deep analysis on the Turkish real estate market in the English language. Straight Talkempowered foreign investors with great knowledge so they could make informed decisions.

"Straight Talk wasn't just about real estate," Alaattin said.

"It was about demystifying the market, making complex information a little bit more simplified, and building trust with our audience. Our intent was to deliver content that was informative and honest but also directly useful for anybody who is interested in investing in Turkey." Straight Talk has aired over 150 episodes, and today the show counts with about 25,000 subscribers, positioning it as an important resource to understand a market where foreign investor engagement doesn't reach over 30,000 a year.

A success beyond Property Turkey, Straight Talk has set a new industry benchmark in which other companies have been encouraged to follow a more consultative approach. This has overwhelmingly made the Turkish real estate market more open and appealing to international investors through transparency and education.

Capitalizing on Social Media and Influencers

Besides Straight Talk, Alaattin mastered the use of social media, with thousands of followers that he had attracted to help him spread his message. This was followed by the launch of another YouTube channel, Aladdin's Turkey, aimed at promoting Turkey culturally and lifestyle wise, and not just in real estate. It has drawn even a larger following, with millions of views being registered within one year and close to 55,000 foreign followers. This work has further solidified Alaattin's role as a key influencer in promoting Turkey across all frontiers.

Truly, the game is changed when it comes to how influencer marketing can be used strategically, and that is what Alaattin did. Now, with this inspiration resonating deeply among the target audience, it has amplified his brand awareness by great lengths. A case in point is the collaboration with Turkan Atay, who boasts a following of 675,000 on YouTube and in the millions on both Instagram, Facebook, and TikTok. His collaborations with other influencers, such as Flying the World, which helped reach even more audiences, once again proved the effectiveness of personal branding in marketing strategies.

"Influencers provide an authenticity and relatability that traditional marketing often lacks," said Alaattin. "This has allowed us to establish a more authentic and credible presence in the market through influencer activations with real target-audience resonance."

A Blueprint for Building a Strong Online Persona

Using this extensive amount of experience, Alaattin has come up with some guidelines that can lead to having a more attractive persona online. These detailed principles, according to his Forbes article, are in place to help small and medium-sized business owners generate the much-needed online presence to drive growth into the company.

Discover Your Superpower: Be Personal and Genuine
Authenticity is another priority for Alaattin. Your digital presence should truly represent the authentic "you" in your life, your business purpose, and your beliefs. "People connect with people, not brands," he says. "By being authentic and personal, you forge a deeper connection with your audience." Identify your unique strengths—your superpower—and use them to convey your message sincerely.

Know Your Audience: Understand Their Needs
This always goes back to the people. Understanding your audience is very important in communication. Alaattin advises businesses to research their audience's demographics, interests, and pain points. "Many business owners are unaware of their target audience," he says. "By gaining insights into your audience, you can tailor your messaging to resonate with their specific needs and preferences."

Align with Your Audience: Mentorship Approach
Alaattin believes in aligning your persona with your audience's goals and values. He advises a mentorship approach, sharing knowledge and guidance based on your own experiences. "I've been where they are now," he says. "By mentoring others, you not only build credibility but foster a sense of community and support.

Sell a Vision, Not Just a Product
Alaattin's strategy is to sell his ideas and visions, which echo the desires of the audiences, not the product itself. "People look for solutions to their problems," he says. "As you're selling a dream, you start sowing in them a sense of belonging and a sense of purpose, which eventually leads them into using the brand.

Be the Content: Share Your Experiences
Alaattin says that personal experiences are a great source of content. "Your daily activities and experiences are valuable content," he says. "The more real and relatable you are, the more your audience will connect with you."

Position Yourself as a Thought Leader
Stand out. Alaattin believes in delivering unique insights and breaking down complicated subjects. He adds that sharing expert opinion on industry trends may just assist you to become a thought leader. "Adding value, that's thought leadership," he says. "Providing insights that help your audience navigate challenges and identify opportunities.".

Leverage Traditional Media for Credibility
Alaattin adds: "Traditional media still holds a lot of weight in credulity online. But one needs to learn how to pitch ideas, what content they seek." "Being featured in reputable media adds a layer of credibility to your online persona," he explains. "It validates your insights and showcases your expertise."

Be Human: Share Your Journey
The authenticity builds trust. Alaattin suggests sharing not only the good but also the negative to build a more relatable and credible character. "People relate to real stories," he says. "By sharing your path, including struggles, you can build a stronger relationship with your audience.

Create Valuable Content: Share What You Know
Alaattin advises sharing your valuable knowledge with the audience: "Sharing the expertise is a trust-building mechanism; don't be afraid to share the insights, and that is what will make you different with your authenticity.

Subtle Monetization: Let Your Persona Do the Selling
Alaattin's final rule brings monetization down to being subtle. Instead of hard selling, he encourages using informative content to guide your audience toward purchasing decisions. "If you've built trust and demonstrated value, your audience will naturally be drawn to what you offer," he says. "Your persona should facilitate the sales process."

Achievements and Recognition

Alaattin's innovative approach has brought him great recognition, such as the prestigious O-1 Extraordinary Ability Visa awarded by the United States Citizenship and Immigration Services. This visa underlines his efforts in changing the face of marketing real estate and setting new standards for personal branding.

Conclusion: Learning from Alaattin Kılıç's Success

The journey of Alaattin Kılıç from a war correspondent to a marketing strategist proves the power of using unique experiences to drive innovation and success. His knowledge of storytelling, authenticity, and strategic thinking has permitted him not only to redefine the Turkish real estate market but also become a valuable guide for many others.

For the SMB owners and marketers seeking to step up their online game, Alaattin's principles light the way. It goes far beyond having a digital footprint; this is crafting an identity that speaks to your audience with integrity and vision. A business can stand strong in the industry and trailblaze, following these principles. Alaattin's story really underlines that the skills we get in life can make a really meaningful impact, given the right mindset.