July 24, 2024

Lisa Perry

In today’s crowded marketplace, many businesses believe they can succeed without investing in branding. As a brand strategist with over 20 years of experience working with Fortune 100 companies like Coca-Cola, The Walt Disney Company, ConAgra Brands, and Activision, as well as emerging growth startups, I’ve seen first-hand how this misconception can hinder long-term success. While it’s true that some companies experience initial success without a formal brand strategy, sustaining growth and navigating an increasingly competitive landscape becomes exponentially more difficult without one. I’ve published a book titled ‘How To Develop A Brand Strategy: A Step-By-Step Guide’ to help businesses understand the critical role branding plays in their success. Let me share three scenarios where businesses often think they don’t need branding, but in reality, it’s crucial:

Initial Success: Many companies experience rapid growth based on word-of-mouth, viral marketing, or unique circumstances. I once worked with a nutritional supplement company that grew to $2M in sales within two years. However, when sales stagnated, my comprehensive analysis revealed that competition had replicated their offering due to a lack of differentiation. Their unclear value proposition and mixed messaging led to consumer confusion and decline. A strong brand strategy provided the foundation for sustained growth and clear differentiation. Niche Markets: Businesses in niche markets or local communities often rely on personal relationships and local reputation. However, without a strong brand, they struggle to adapt to market changes, expand operations, or attract investment. In the cannabis industry, I saw niche players lose their competitive advantage as large corporations entered the market and more states legalized recreational use. By developing a brand portfolio architecture strategy, I helped a cannabis company understand its market role, increase revenue, and ultimately get acquired. Established Reputation: Some companies rely on their long-standing reputation only to face sales declines due to shifting market dynamics and consumer preferences. I worked with a private non-profit university facing enrollment declines in a highly competitive landscape. By conducting a deep dive analysis and executing a positioning strategy that revived their brand identity for the first time in 22 years, we achieved the highest enrollment in 13 years and increased share of voice.

These examples illustrate why branding is vital for differentiation, adapting to market changes, attracting investment opportunities, and sustaining long-term advantage. A well-crafted brand strategy provides a solid foundation for growth, helps companies stand out in crowded markets, and builds strong customer loyalty. As the author of ‘How To Develop A Brand Strategy: A Step-By-step Guide’ and with my extensive experience across various industries, I bring unique insights into how businesses can leverage branding to drive success. I’ve helped companies of all sizes, from startups to global corporations, develop and implement effective brand strategies that have resulted in increased market share, improved customer loyalty, and sustainable growth. In today’s digital age, where consumers are bombarded with choices, a strong brand is more important than ever. It’s not just about a logo or catchy slogan; it’s about creating a cohesive identity that resonates with your target audience and sets you apart from the competition. Whether you’re a small business owner or a marketing executive at a large corporation, understanding the power of branding and how to effectively implement a brand strategy is crucial for a long-term success. I’m passionate about helping businesses realize the full potential of their brand and would love to share my insights with your audience. From discussing common branding pitfalls to providing actionable strategies for brand development, I believe your listeners would gain valuable knowledge that they can apply to their own businesses or careers.

Careers, Marketing, Management

United States

Lisa Perry is a global brand marketing executive with over two decades of experience. She has been the go-to expert for companies facing critical market challenges. Her career is defined by creating “first-ever” moments that propel brands to new heights. Lisa has worked with a diverse range of companies, including Fortune 100 companies such as Coca-Cola, The Walt Disney Company, ConAgra Brands, and Activision, as well as dynamic emerging growth startups in industries like Food & Beverage, Gaming, Cannabis, Education, and Health & Wellness. Lisa excels in identifying unique opportunities for market expansion, developing competitive edge strategies, and executing transformative marketing campaigns. As the author of “How to Develop a Brand Strategy: A Step-By-Step Guide,” Lisa is passionate about sharing her extensive knowledge and empowering businesses to build strong, resilient brands.

July 21, 2024

24K RACKS

 

24k Racks: From Phoenix to Miami, A Rising Star in Hip-Hop

24k Racks, a dynamic music luminary, hails from Phoenix and has since established her base in the vibrant musical hub of Miami. A multifaceted artist, 24k Racks commenced her journey in the limelight as a model and actress, notably gracing screens in the acclaimed TV show and movie "Spring Breakers."

Her music has garnered acclaim as "captivating compositions that ignite the club scene," crafting anthems that inspire and invigorate listeners. Confident in her artistic vision, 24k Racks is poised to revolutionize the industry with her unique blend of musical prowess.

In her own words, 24k Racks states, "I am driven by a relentless passion for my craft, aiming to bring joy and excitement to all who experience my music." Join her journey and experience the magic firsthand by following her on Instagram at @24k.racks and TikTok at @24kthemodel.

Performing Arts, Music, Emotional Health and Freedom, Mental Health, Personal Development, Inspirational, Motivational, Pop Culture, Variety

United States

From Phoenix to Miami: 24k Racks is Poised to Revolutionize Hip-Hop

Miami, FL – [July 4, 2024] – 24k Racks, the vibrant new artist making waves in the hip-hop industry, is set to redefine the genre with her unique blend of musical prowess and raw storytelling. Hailing from the streets of Phoenix and now based in Miami, 24k Racks' journey from a model and actress to a rising star in the rap scene is driven by her relentless ambition and talent.

Her latest single, "Hit a Lick," is more than just a track – it's a story of overcoming obstacles and turning adversity into triumph. With a sound that's both captivating and invigorating, 24k Racks aims to inspire her audience, proving that no dream is too big to chase.

"I am driven by a relentless passion for my craft, aiming to bring joy and excitement to all who experience my music," says 24k Racks. Her journey from the streets to the studio highlights themes of resilience, hustle, and unwavering ambition, making her a relatable and inspirational figure for fans worldwide.

Follow 24k Racks on her journey by visiting her website at 24kracks.com and engaging with her on Instagram at @24k.racks and TikTok at @24kthemodel.

July 17, 2024

Jannette Anderson

The face of business is changing dramatically--it’s becoming a lot more wrinkled! 

In this fascinating talk Jannette explores how the largest surge of entrepreneurs to enter into the marketplace at any time in history will impact the economy, our thinking, and global trends. Maturepreneurs are those who are 55+ and who are #NotDoneByALongshot!

 

63% of new businesses in the U.S. are started by people over 40 and many are founders in their 60’s, 70’s and even their 80’s. That number is continuing to grow substantially because people are too inspired to retire, or simply can’t afford to retire at 65 due to increases in longevity and living expenses. This wisdom workforce has a lot to offer and brings tremendous expertise and experience to the table. But they also face unique and significant entrepreneurial challenges. 

 

During this edu-taining and inspiring session participants will learn: 

Are the challenges that Maturepreneurs face different than any other entrepreneur? Marketing strategies for overcoming overt or unconscious ageism The #1 advantage these mavericks can tap into (NB: it’s not what you think!)  How collaboration and co-creation can foster rapid growth 

Careers, Marketing, Management, Courses & Training

Canada

Jannette, like many of the women she works with, is #NotDoneByALongShot!

She is a business development expert with over 40 years of strategic planning, sales, and marketing experience--and she is STILL stupidly in love with what she does! 

She has been a corporate trainer, taught marketing and entrepreneurship for universities and colleges, and done her time in the corporate trenches in roles ranging from print-shop press operator  to V.P. Professional Services for a Canadian Fortune 500 company. Her breadth of experience and depth of expertise help you succeed at whatever stage you are at! 

She is passionate about working with maturepreneurs to identify, claim, and position their value so they can make a meaningful difference AND a magnificent living! 

Her other major passion (besides Scrabble and zip lining across jungles on three continents and counting…) is facilitating personal transformation. Jannette is dedicated to helping experts and business owners get the four inches between their ears working so that their business can work!

July 4, 2024

Joey L Dowdy

Hello, my name is Joey L. Dowdy aka Dr Dancer, CEO of Get Up & Groove Entertainment LLC. I would love to be on your show and or interviewed because I have a unique story that I’ve been dying, no, actually “living to tell.” It’s a stimulating, yet painful, and rather mysterious quest about overcoming adversity. You see, I’ve been working in the entertainment business for twenty plus years. I started my show biz career at six years old as a performer, then later as a choreographer, instructor, author, producer, master teacher for stage, television, online courses, and on various social media platforms. I teach people how to get unstuck and out of the rut of living mundane lives through the art and joy of movement and dance, fun fitness routines, and winning motivational practices. Using my techniques and methods allows them to be set free, and experience what it feels like to live their best life on the groove!"

My Story

Little did I know that I’d be put to the test and have to practice what I preach. It all started in 2016 when I endured a string of life-threatening incidents. Such as, hip replacement surgery June 7th followed by two freeway car accidents on July 29TH & Aug 6th while being transported from my physical therapy appointments. If that wasn’t enough, fast forward to November 2016. When I felt an annoying pain in my upper back, like it needed to be cracked. Yet, it wouldn’t crack, and the pain never subsided. I knew something was wrong, so I went to the emergency room. Shortly after, a nurse checked my stats and then stared at me like she was seeing a ghost. Just then I hear footsteps running down the hallway like a stampede. But it wasn’t cattle, it was people, or a slew of interns. Then one of the girls from the crowd looked directly at me and shouted, “You don’t look like you’re having a heart attack.” Then I was immediately rushed to have coronary surgery the same day, Thursday, and remained in the hospital that Thanksgiving weekend. 

Since then, in July & Sep of 2023 I had two bone marrow surgeries and was diagnosed with Myelofibrosis, a rare bone cancer blood disease.

Here’s the thing: Despite facing multiple health challenges I’m committed to living my best life on the groove. I’m a strong believer in faith and, "I thank God for his grace and mercy that I'm still here," 

"My mission is to share my story and help others find their passion through movement and dance."   

Topic’s I’d like to cover

Why it’s important to keep your body healthy & strong 

How dancing and being an athlete saved my life

Find a Discipline and you won’t have to pray for a miracle

Don’t lose your head, stay head focused

Take care of your body and it’ll return the favor (diet, exercise, stretch, breathing etc}

Adapt a daily spiritual practice

Get up & Groove Entertainment LLC company offers a range of engaging products and services including dance and movement lessons, DVDs, streaming services, and upcoming online courses such as "Start with The End in Mind-Read My Hips!" and "Go from Zero to Dance Routine Challenge Hero." Joey L. Dowdy is also the author of two inspirational books, "Rise to The Rhythm" and "Get Up & Groove-Step Into Greatness!" "We make dance, movement, exercise, fitness, health, and wellness not only fun but sexy too!" says Joey L. Dowdy, emphasizing the unique approach of Get Up & Groove Ent LLC.

Arts, Beauty, Performing Arts, Courses & Training, Health & Lifestyle, Alternative Health, Fitness & Exercise, Emotional Health and Freedom, Mental Health

United States

Joey L. Dowdy AKA Dr. Dancer is a multi-talented International Performer, Author, Host, Choreographer, Speaker, Fitness Motivator, Instructor, Artistic Director, Producer, Writer, and founder of “World Dance Groove & Get Up & Groove Entertainment.” He specializes in dance, fitness, and inspirational entertainment that features an array of outlets - everything from, Groovy Informative & Empowering instructional Dance/Fitness DVDs, YouTube videos, online courses, colorful and insightful blog post, fiery stage performances, and spectacular television appearances. 

He is the author of several books such as his latest “Rise to The Rhythm- Groove to Improve & Live Your Life’s Highest Capabilities, Sweat 2 Success, and Get Up & Groove: Step Into Greatness!” In which it features “Strut In Six-Inch Heels!” A fascinating story that landed him a spot on the cover (July-Aug 2014) of Los Angeles’ prestigious “Working World Magazine.” 

 He travels the world with his “Experience The Groove to Improve Your Life” how- to dance, Get Fit, and Feel Fabulous motivational programs. He’s also been featured on Television's ABC, KTLA, FOX, NBC & QTN. 

“Joey L. Dowdy is one of the most creative and original choreographers and dance teachers I’ve ever seen.” 

 Owen Goldman, Former Publisher Dancer Magazine 

“I’ve known Joey L. Dowdy as a dancer/performer, a fellow educator and choreographic colleague for several decades. He consistently performs with style, technique, and high energy.” 

Disney’s Epcot Center, World Dancers George Koller 

“Thank you, Joey, for teaching me how to Work-It!” 

Mekia Coxs -ABC Secrets and Lies & Lead Performer for Michael Jackson’s movie “This Is It!’’

“As a creative nonfiction writer, Dowdy can tell you all about someone, their flaws, and faults as well as their greatness, and do so with an enthusiasm that keeps you addicted, curious and moved to emulate the same positive qualities.”

Dr. Niama Leslie J Williams PH. D Literary Intuitive 

July 1, 2024

Joan M Phipps

I design and manufprovide King James Scripture Product for daily use.

Design, Christianity

United States

June 27, 2024

Eric A. Cinotti

Subject: Podcast Interview Opportunity with Eric A. Cinotti – Host of "The Hostile Zone"

 hope this message finds you well. My name is Eric A. Cinotti, and I am reaching out to explore the possibility of appearing as a guest on your esteemed podcast. With a diverse and multifaceted background that spans law, academia, military service, and media, I bring a wealth of knowledge and unique perspectives that I believe would resonate deeply with your audience.

As the On-Air Personality and Host of "The Hostile Zone," a syndicated Radio TV Talk Show airing in prime time across over 1,000 stations and networks, I have cultivated a platform that is in the top 5% globally among 3.3 million shows. Our show, co-hosted with the vocal sensation Bianca Sea, is available on TV, AM/FM, and digital platforms in the U.S. and 54 other countries. My role extends beyond hosting; I own all commercial slots and social media associated with the one-hour show, ensuring a comprehensive and engaging media presence.

My career is built upon a foundation of academic and professional excellence. With years of experience as a professor, academic writer, and researcher, I have written and taught advanced courses in youth development and protection investigations. My work is regularly published across multiple news outlets, reflecting a sophisticated yet accessible writing style.

In addition to my academic achievements, I am a trained lawyer with a deep expertise in the United States Constitution, a nationally certified mediator, and hold a Master of Public Administration. My volunteerism and civic duties are extensive, including roles as a firefighter, certified emergency management specialist senior, and active EMS Instructor. My military service in the US Navy, Army National Guard, and three Title 32 state guards has endowed me with an indomitable spirit and steadfast resolve.

Currently, I serve as a consultant for an intelligence agency, leveraging my extensive background in national security and intelligence.

My approach to discourse is imbued with a rich vocabulary and deep legal insight, making for engaging and thought-provoking conversations. Whether discussing national security, youth development, or constitutional law, my objective is always to provide value, stimulate thought, and foster meaningful dialogue.

I would be honored to bring my experience and insights to your podcast, contributing to the rich tapestry of conversations that define your platform. Thank you for considering this opportunity, and I look forward to the possibility of collaborating with you.

Warm regards,

Eric A. Cinotti
On-Air Personality and Host of "The Hostile Zone"
Eric@EricAndrewCinotti.com
917-718-1617

News, Legal, Earth & Space, Courses & Training, History, Military, News, Local News, World News

Eric A. Cinotti stands as a paragon of versatility and excellence, embodying a rich tapestry of experiences that span law, academia, military service, media, and national security. His multifaceted career is a testament to his unwavering dedication, intellectual rigor, and profound commitment to public service.

Early Life and Education

Eric's journey began in the esteemed halls of Ivy League institutions, where he honed his intellect and cultivated a sophisticated and refined academic prowess. His legal acumen is fortified by his deep expertise in the United States Constitution, although he is not a member of any state bar. Holding a Master of Public Administration, Eric's education underscores his proficiency in the management and administration of government, setting the stage for his diverse professional endeavors.

Military Service and Civic Duty

Eric's resilience and steadfast resolve are rooted in his distinguished military career. He has served in the US Navy, the Army National Guard, and three Title 32 state guards. His military service, marked by leadership and valor, has endowed him with an indomitable spirit and a keen understanding of national security and defense.

In addition to his military service, Eric has demonstrated a deep commitment to volunteerism and civic duty. He has served as a firefighter and certified emergency management specialist senior, showcasing his dedication to protecting and serving his community. As an active EMS Instructor, including BLS, First Aid, and CPR, Eric can certify individuals in all levels of EMS, First Aid, as well as CPR/AED for the Professional Provider with national and military accreditation.

Academic and Professional Excellence

Eric's academic achievements are complemented by his extensive experience as a professor, academic writer, and researcher. He has written and taught advanced courses in youth development and protection investigations, contributing to the intellectual growth and development of countless students. His work is regularly published across multiple news outlets, reflecting his sophisticated yet accessible writing style.

As a nationally certified mediator, Eric's nuanced understanding of conflict resolution is informed by years of academic and practical experience. His legal expertise, coupled with his mediation skills, positions him as a formidable force in negotiations and conflict resolution.

Media Presence and Influence

Eric's commanding presence extends to the media landscape as the On-Air Personality and Host of "The Hostile Zone." This syndicated Radio TV Talk Show airs in prime time across over 1,000 stations and networks, ranking in the top 5% globally among 3.3 million shows. Co-hosted with the vocal sensation Bianca Sea, the show is available on TV, AM/FM, and digital platforms in the U.S. and 54 other countries. Eric's role encompasses ownership of all commercial slots and social media associated with the one-hour show, ensuring a comprehensive and engaging media presence.

Current Endeavors

Currently, Eric serves as a consultant for an intelligence agency, leveraging his extensive background in national security and intelligence. His expertise in this arena is underscored by his involvement with multiple professional organizations and associations, where he serves on various committees addressing national infrastructure, security, and intelligence issues.

Personal Philosophy and Impact

Eric A. Cinotti's approach to discourse is imbued with a rich vocabulary and deep legal insight, making for engaging and thought-provoking conversations. His career is a testament to his intellectual versatility, resilience, and unwavering commitment to public service. Whether discussing national security, youth development, or constitutional law, Eric's objective is always to provide value, stimulate thought, and foster meaningful dialogue.

Eric's life and career reflect a profound dedication to his country, community, and the future, making him a distinguished figure in the realms of law, academia, military service, media, and national security.

June 25, 2024

Dr. John C. Brady II

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Author Dr. John C. Brady II is a psychologist and criminologist who has painstakingly reviewed the case and, without giving credence to second-shooter theories, concludes that modern diagnoses of Sirhan’s complex mental health issues would make a difference to a California jury had these tools been available at the time.

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Legal, History, News, Local News, World News, Politics & Government, Psychology, Society and Culture

United States

June 25, 2024

Glenn Phillip Meyer

We attended the Re-Awaken Tour in Detroit and spoke to one individual with your company whom was very kind and gave us a T-Shirt.  The good man wanted us to reach out to BBSRadio in regards to possibly getting our Podcast/Show started on your network and perhaps getting a sponsorship from the Gold & Silver Company that sponsors and or works with Mike Lindell.

Arts, Comedy, Hobbies, Video Games, News, Local News, World News, Politics & Government, Christianity

USA

Chaos Media is a startup investigative journalism and podcasting company based out of Chicago Illinois.

June 18, 2024

Sally Ann Hunter

Sally Hunter- Poet and Biologist crafts a novel that captures Ocean's allure, advocates for environmental protection-

Sally Hunter, the author of Transfigured Sea advocates for environmental protection. Sally, an Australian woman who has dedicated her entire career to environmental policy and marine biology, issues a challenge to each of us.

Transfigured Sea is a work of literary fiction, written in prose with a few poems included. Minimal use of dialogue facilitates its dream-like atmosphere.

“If you feel attracted to the sea creatures and ecosystems described in my book, tell me what you are going to do to protect them,” says Sally Ann Hunter.

Her book, Transfigured Sea, examines the relationship of two women as they explore the depths of the ocean’s natural beauty.

Please let me know if you would be interested in having Sally on your program.

Thanks!

Andi

Hunter is available in an interview to discuss the following:

· What we each of us can do to protect the planet and the oceans.

· What poses a direct threat to marine life and the integrity of sensitive ecosystems.

· Why she devotes her career to environmental policy and marine biology.

· How the effects of the moonlight on the ocean also impact the author’s relationship with her partner – and why she wrote of a deep connection between nature and love.

· How one can undergo a powerful transformation.

· Why she employed a Nature Writing style to tell her story.

· How two women journey to explore every ecosystem of the ocean while also exploring their own natures.

“This book is about two women who journey to explore every ecosystem of the ocean, while also exploring their own inner natures,” says Hunter. “They are accompanied by a magical conch shell. Nereids who are water nymphs and many sea creatures. They have no idea of the profound transformation which will come to them.”

Literature, Plant & Animals, Entertainment, Love & Relationships, Philosophy, Emotional Health and Freedom, Biology & Chemistry, Outdoor, Variety

Australia

Sally Ann Hunter is a biologist and environmental policy officer. She also is a published writer.

Hunter has published a book, Transfigured Sea, as well as a collection of poetry called The Structure of Light, and a biography called You Can't Keep a Good Man Down: From Parkinson's to a new life with Deep Brain Stimulation.

A paper she wrote on the biography was read on ABC Radio's Ockham's Razor, as was a paper on living with solar power. A number of her poems have been published in anthologies and online.

As a biologist, she worked for the CSIRO and the Waite Campus-of the University of Adelaide. As an Environmental Policy Officer, she worked at the Department for Water Resources and Conservation SA. She also did considerable voluntary work for the environment. Previously, Hunter worked for the Commonwealth Employment Service at several locations and the Hahndorf Nursing Home.

Hunter obtained a Bachelor of Science in biology at Flinders University and as a biologist she worked for the CSIRO and the Waite campus of the University of Adelaide.

She also obtained a Masters of Environmental Studies through the University of Adelaide and as an environmental policy officer worked at the Department for Water Resources and Conservation SA.

Hunter was involved in Poetry Studio at Writers SA and the festival of nature writing in Port Adelaide 2022. In 2017, she was a participant in Manuscript Incubator, a 10-month course in writing a novel. She founded the Mt Barker Tree Planting Group in the early 1980s and was president of the Mount Lofty Ranges Association and later the President of Southern Districts Environment Group and recently participated in the “our patch” Bushcare group in Blackwood and received a gold medal as part of the Australia Day honors.

The lives in the Adelaide Hills of Australia with her cat, Francis.