RADIO TONI with Toni Lontis

Guest, Deborah Drummond

Deborah Drummond is an entrepreneur.  She is a pioneer in the world of natural health and has created two companies in the field since her early 20’s.  She is practical yet creative, and thinks out of the box to accomplish the goals needed for her clients and their achievements.

Deb is very clear on her purpose. You see it in all that she does, whether coaching, speaking, training, writing, or listening.  She’s on point and will move you deeper and stronger into a position of being optimal in all ways.

The only thing she loves more than rocking the stage and changing lives are her two favorite people in the world: her daughter Chloae and her son Ocean.  Nothing motivates her more than her beautiful and amazing children.

Deborah is an acclaimed award-winning woman hitting number one in multiple categories in the company she’s involved with.  She has achieved levels of numbers and achievements that have never been done before.  She has had esteemed success opening local and international markets.

She has inspired, educated, and motivated audiences of 10,000 plus to stand on their feet.  As a well-known radio host, she has shared her knowledge on many aspects of life.  In her private practice, she has worked on over 30,000 clients moving them to physical states of optimal health.

She has been honored with numerous awards and nominations for her role as a woman in business as well as a pioneer in the world of health and business.

She has been on CTV news, CKNW radio, and has also been a guest speaker of multiple events including the Royal Bank of Canada, BC Children’s Hospital, and medical associations. Deborah has also hosted events such as Every Women in the world event for 10 years running.

She is mostly known for her inclusive heart, her willingness to help others, and her open-door philosophy.

Deborah is known for her no-nonsense approach, which along with her big heart moves mountains. She’s been called more than once a professional ‘Hippy’.

As a woman of her word, if she endorses it, you know it’s good!

Welcome to the show Deborah! So delighte to have you hear and we have the best topic for todays show!

“How Being a Women in Business Can Affect Your Self-Esteem!"

1. Let’s talk about self-esteem but before we do what is self-esteem and how is it different to self-confidence – according to google

The terms self-confidence and self-esteem are often conflated. Confidence is a measure of faith in one's own abilities; esteem is about our sense of self. It involves both thoughts and emotions and influences how we perceive others and interact with the world. According to Psycholilogy today "Confidence" comes from the Latin fidere, "to trust." To be self-confident is to trust in oneself, and, in particular, in one’s ability or aptitude to engage successfully or at least adequately with the world. A self-confident person is ready to rise to new challenges, seize opportunities, deal with difficult situations, and take responsibility if and when things go awry. "Esteem" is derived from the Latin aestimare, meaning "to appraise, value, rate, weigh, estimate," and self-esteem is our cognitive and, above all, emotional appraisal of our own worth. More than that, it is the matrix through which we think, feel, and act, and reflects and determines our relation to ourselves, to others, and to the world.

2. What does good self-esteem mean to you today and what did it mean to you when you started out?

According to Kate Harrison in Forbes, March last year in an article about female entrepreneurs stated “Here is an upsetting fact. Women and men with similar levels of education and experience have drastically different senses of their abilities when it comes to starting a business. In one report, almost two thirds of men were confident in themselves, while less than half of their female counterparts shared the same sentiment. As building a successful venture takes lots of effort and resources (and, frankly, a certain amount of blind faith and optimism in the face of terrible odds), believing in yourself is an essential building block to success.

3. Why to you think it’s harder for women to “value, rate and appraise” themselves in business?

4. I know that it has been a journey to understand the value of “me” and what I bring to the world, what are some of the value ideas that you have struggled with over the years?

5. What are some of the ways you recommend to help women build self-confidence and self-esteem?

According Katherine Coffman's research - Women make up more than half of the labor force in the United States and earn almost 60 percent of advanced degrees, yet they bring home less pay and fill fewer seats in the C-suite than men, particularly in male-dominated professions like finance and technology.

“Our beliefs about ourselves are important in shaping all kinds of important decisions, such as what colleges we apply to, which career paths we choose, and whether we are willing to contribute ideas in the workplace or try to compete for a promotion,” Coffman says. The researchers even found that stereotypes seemed to play a role in the way outside evaluators rated the contributions of each group member after reading transcripts of the conversations. Without knowing the gender of speakers, these evaluators were significantly more likely to guess that participants who came across in the transcripts as “warm,” or friendly, were female and that a negative or critical participant was male—even though researchers found no actual differences in how men and women in the group communicated. Male raters also were significantly less likely to believe that speakers who were judged as “competent” were female. In addition, warmer participants, particularly warmer women, were less likely to be rewarded for their input in the discussions.

6. Do you think we as women, are still held back by the stereotypes across the world?

7. Why is it so hard to rise above these stereotypes?

8. If all women in business had healthy self esteem how would that change the world?

9. So, Deborah what’s it like being a woman in business from your perspective?

10. You’ve been in business for a while, now, how have things changed, indeed if they have changed in the last 20yrs?

11. What have been some of the issues you faced by virtue of the fact that you are a woman?