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Submitted by Douglas Newsom on 19 April 2021

Produced and Delivered Web-TV Programming

Talking Points Radio Toni – Every Day Business with Julie TRELL

Julie Trell is the Country Lead, Australia, for SheEO after helping to launch it in the US. She has been challenging and inverting norms throughout her career, making waves with her fresh perspective and innovative thinking. When she redesigned a previous job title to ‘Vice President of All Things Fun, Meaningful & Rewarding’ at Salesforce Foundation, it was a powerful reinforcement of her values, which quickly became integral to the workplace culture around her.

Julie’s career has centred around building connections between people, programs and ecosystems. She describes herself as a ‘Human API’, capturing her ability to utilise her network to empower start-ups by spotting opportunities and acting as a catalyst for growth and development.

She’s currently building up her Playful Purpose practice engaging leaders of every stage and experience level to use “the other AI” to become more confident, empathetic, and adaptive.

Julie I want to keep the interview organic and flowing, so let’s tell the story of where you’ve come from and where you are going…..

Hello and welcome to the show Julie, Im so delighted to be here…

Let’s start at the beginning … tell be about the journey that led you to this point in time? How did a gorgeous American gal end up in Australia?

What led you to your passion in supporting people in startups and business?

Let’s talk about SHEeo – which we are both passionate about…you’ve been with SHEEo for 5 years.

Salesforce Foundation and your time there…

You’ve just finished up in your role as Global Head of muru-D, a startup accelerator sponsored by Telstra with programs across Australia, during which time you supported many early stage startups. What patterns and qualities did you see across the founders which have made big impact

What is "the other AI"

Playful purpose
Guest, Caroline Bellenger, a passionate Life Coach, Motivational Speaker and creator of ‘Be The Impossible’ courses.

From childhood sexual abuse to over twenty years of addiction and mental health issues, Caroline finally got sober in 2009. Since then Caroline has gone on to represent Australia in triathlon, climb Everest Base Camp, complete an honors bachelor degree, compete in national Surf Life Saving events, have a successful corporate career and run a thriving fitness business. She achieved all of this as a sole single parent and volunteered over fifty hours a year to various community organization, including being an active surf lifesaver. Caroline is passionate about inspiring women to reach their dreams. Caroline emphatically believes that if she can overcome significant life obstacles, then any woman given support and encouragement can achieve the Impossible. Her life purpose is to help others find fulfillment and happiness in their own lives.