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Guest Name
JEFFREY SHAW
Emotional branding is branding and business strategies for businesses that need to trigger an emotional response in order for customers to be motivated to buy.
Guest Occupation
Jeffrey helps business owners and entrepreneurs understand their ideal customers on a deeper level, increasing engagement and profits.
Guest Biography

Having a keen eye isn’t just for what one sees, but also for what one senses. Jeffrey Shaw, the LINGO guy, has been the go-to portrait photographer for an exclusive clientele for 30+ years. His portraits have appeared on The Oprah Show, CBS News, in “O” Magazine, People Magazine and New York Family Magazine. Jeffrey is also the host of the popular business podcast Creative Warriors and a featured speaker on The Moth. Today Jeffrey uses his honed intuition to see and sense to help businesses stand out, attract their ideal customers, and create brand loyalty that supersedes price. His book, LINGO: Discover Your Ideal Customer’s Secret Language and Make Your Business Irresistible helps business owners and entrepreneurs understand their ideal customers on a deeper level, increasing engagement and profits. With a social media audience of more than 100,000, Jeffrey’s commitment to promoting your show helps you reach new listeners. He’s passionate about helping others grow.