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Guest Name
Lori Zelenko
Guest Occupation
Editor-in-Chief
Guest Biography
Has been Editor-in-Chief of Pet LifeStyles Magazine since March issue 2018. Life long animal lover, grateful to have the chance to become an advocate for the health and well being of our pets. Dog mama to rescue ShihTzu “Annabelle” and the very royal rescue Pekingese “Bikini.” Earning a PR Oscar during decade long tenure as Director of Special Events at Finn Partners #1 NY PR agency for producing the World’s Largest Grilled cheese, ESPN dubbed it an event of the Millennium, after all, it earned 240 TV segments worldwide. 
She launched luxury brands from Rihanna’s fragrance to ZYR Russian Vodka with strategic marketing/pr initiatives. A skill set that serves her well as she continues today to find ways to raise the profile of brands relevant to pets and pet parents not only through the magazine but through her own consulting business, LSZ Communications.