We are tremendously pleased and excited to inform you that exactly one week from today, on Tuesday November 2, Election Day 2010, the BuildingWhat?
ad will begin airing on TV screens all across New York City!
The ad will run in 350 spots from November 2 through November 10 and will be seen about 7.1 million times by nearly 900,000 unique viewers at an average of eight-plus times each. And these estimates do not take into account that Election Day and the Wednesday after are two of the biggest days in the year for television viewership.
The ad will appear on thirteen channels including MSNBC, CNN, Comedy Central, HGTV, Logo TV, Bio TV, Versus TV, MSG, Sports NY, VH1, HLN, CNBC and Bravo. We have “roadblocks” scheduled on Wednesday night from 8pm to 9pm and 11pm to midnight. This means that those of you in the New York area who tune in to Keith Olbermann, The Daily Show, Nancy Grace, CNBC, MSG, The Biography Channel and Versus TV at 8pm, and The Daily Show/Colbert Report, Anderson Cooper, Logo TV, and the Biography Channel at 11pm are guaranteed to see the ad.
Alongside the TV spots, we will be conducting outreach to the media and to the New York City Council to ensure that BuildingWhat?
gets the attention it deserves. Following the run of the ad, we will commission a new opinion poll by the Siena Research Institute and send the results to every City Council member.
Once again, we thank you from the bottom of our hearts. It is your generosity and determination that have made this campaign possible. We are confident that bringing awareness of Building 7 into the mainstream will ultimately help generate a public outcry for an impartial investigation into what really happened on 9/11.
The BuildingWhat? Team